UVM Counts was the 2020 Census marketing campaign for the University of Vermont. As the graduate intern for Residential Life Communications, I created the logos, digital designs, and prints for the campaign using the official U.S. Census style guide. The prints included A-frame posters displayed in the student center, postcards handed out at the front desks of residence halls, and circle-cut stickers given as swag for tabling, all of which feature the campaign logo I designed.
